Experiential

Experiential

Amazon Ads at TwitchCon

Amazon Ads at TwitchCon

Experiential

Amazon Ads at TwitchCon

About project

About project

Amazon Ads maintains a global strategic partnership with Twitch, actively participating in their events worldwide.

Amazon Ads maintains a global strategic partnership with Twitch, actively participating in their events worldwide.

Challenge

Challenge

Amazon Ads sought a two-day hospitality lounge near TwitchCon in San Diego, offering current and prospective clients a respite from the convention's demands.

Amazon Ads sought a two-day hospitality lounge near TwitchCon in San Diego, offering current and prospective clients a respite from the convention's demands.

Solution

Solution

BPC transformed San Diego's Hard Rock Hotel rooftop into the Amazon Ads Level Up Lounge. Decked out with custom backdrops, games, coffee, entertainment, and robot sketches, guests socialized under the California sunshine.

BPC transformed San Diego's Hard Rock Hotel rooftop into the Amazon Ads Level Up Lounge. Decked out with custom backdrops, games, coffee, entertainment, and robot sketches, guests socialized under the California sunshine.